Social media for sports brands.
I'm Wade, a marketing grad in Tampa, FL. I grew @RaysCoverage into a 20K-follower Rays community and have run social for a baseball podcast and consumer brands.
Brands I've worked with
RaysCoverage
My brand
Casa De Klub
Baseball podcast
Chinook Seedery
Client
Rally Fuel
Client
Also: Viva Seltzer · Tampa Bay Rays · 2NDNTR Sports
What I bring to a social team
Short-form video
Reels, TikToks and Shorts cut fast enough to catch the moment while it's still trending.
Strategy & analytics
Posting times, formats and topics picked from what the numbers say is working.
Brand partnerships
Sponsored content that fits the feed, so fans actually watch it.
Selected work
All workRaysCoverage
Founder & social media manager
My own Tampa Bay Rays fan account. I started it in 2018 and run every part of it: filming, editing, posting, the community, and brand deals.
Casa De Klub
Social media manager · past client
A baseball podcast. I made every graphic and reel for the show and gave it one consistent look across platforms.
Hiring a social media coordinator or manager?
I'd love to hear about the role. Send me an email and let's set up a call.